Permanent Holobox at Brussels Airport

Since 2025 one of our Holoboxes has stood permanently at Brussels Airport Zaventem, at Bar Festiv. Not a set-up for a single trade-fair day, then, but a display that is there day in, day out.

Travellers waiting for their flight look at a holographic product presentation: life-size, in 3D and without glasses. Exactly at the moment when people have time on their hands and are looking around.

An airport is one of the few places where your audience really does stand still for a while. That makes it a strong spot for a brand: not a banner you walk past, but something you keep looking at until your gate opens.